Archive for the 'Advertising Industry' Category

What Works (and What Doesn’t) with Gift Delivery

Tuesday, June 24th, 2008

Among the numerous blessings that god has bestowed upon us as humans is experiencing the sense of love and concern. No man is an island every one is emotionally attached to many others and frequently you need to express you concern. It is not only enough to think good for someone you also need to […]

How to Generate Free Publicity for Your Product, Service, or Cause

Monday, June 16th, 2008

One of the most misunderstood and most underutilized promotional tools available to small businesses and organizations is FREE PUBLICITY.
Every business, no matter how large or small, can effectively use free publicity to enhance its image, increase sales and profits, generate sales leads, expand distribution, and promote customer goodwill. All of these benefits can be gained […]

The Only Way to Get Free Advertising?

Saturday, June 14th, 2008

Receiving free advertising is the dream of most business people. If
you’ve ever found yourself frosting at the mouth over how your
competitor got interviewed on the news or how they are always
highlighted in the local paper, then read on. Maybe next time you can
beat them to the punch and reach thousands at no cost.
The only way […]

Managers and PR: Don’t Just Settle

Tuesday, June 3rd, 2008

Why should you when it’s just as easy to hang tough, and
insist on The Big Four instead of settling for a collection
of communications tactics that simply let you move a
message from one point to another? And not much more.
What’s the Big Four? In public relations, its recognition
by business, non-profit, government agency […]

Is AdSense Good For Your Small Business

Thursday, April 3rd, 2008

The answer starts with a different question. Is AdSense a product your customers will find of value? If your answer is “yes” then AdSense is potentially good for your small home based business. Like every product you offer, it must be weighted against your other products, evaluated in light of your competition and have a […]